2011 | Corporate Films, Video Production CompanyYear: 2011

Case Study – Old Spice YouTube Campaign

Posted by Harry
On November 18, 2011
0 Comments
Case Study - Old Spice YouTube Campaign

Continuing from our previous posts which highlighted the importance of social video platforms and how they influence the perception of the brand, Mirror and Smokes explains a recent case to justify the same. Old Spice is a brand that has been in the public consciousness for a long time now. It has however lost […]

Posted by Harry
On November 11, 2011
0 Comments

Freddie Wong has earned a mention in more than a few articles here at ReelSEO. His charisma and charm, paired with sharp wit and insane special effects skills, make his channel a weekly “must-watch,” whether you just want to be entertained or are looking to learn from the master. And Freddie’s gotten so consistently good, […]

Posted by Harry
On November 7, 2011
0 Comments
Autos and Vehicles, Education, Film and Animation, How-to and Style, Nonprofit and Activism, Social Media Marketing via Video

Social Media Marketing via Video When we talk about social media we immediately think of Facebook, Twitter and even Myspace, but often overlook the video option of YouTube. To help you understand the value of YouTube consider the following statistics: In March 2008 there were 78.3 million videos uploaded and growing at approximately 20 percent […]

Posted by Harry
On November 1, 2011
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While the words “social network” is nowadays usually synonymous with “Facebook” and “Twitter,” YouTube, though not as synonymous, has actually emerged as one of the most popular social media sites around as well. Furthermore, it is gaining more and more features that users can quickly identify as belonging to the kingdom of social features. The […]

Posted by Harry
On October 19, 2011
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26 Ways to Engage With Customers Using Video

Are you using video to connect with customers and prospects? Videos will enhance client communication and collaboration, and help support and drive new business. In this post we’ll cover 26 ways you can engage and interact with your customers by using video in several different forms. Like its predecessors in the five A-Z guides published […]

Posted by Harry
On October 15, 2011
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Brand Building through YouTube

Mirror and Smoke did an extensive research and studied how one can build a brand by producing a corporate film or a product film and then broadcasting it YouTube. This post talks about how one can use the wide dimensions of YouTube and cement your corporate image. Nearly 81% of all internet users watch videos […]

Posted by Harry
On October 11, 2011
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The roots of Glocalization

It’s a term that picked up steam since liberalization was realized in India in 1990 and in the 21st century it has taken up an even more prominent position as people realize the value it inherently holds. Glocalisation can be traced back centuries. The examples of such can be seen even in Carnatic music. The […]

Posted by Harry
On September 29, 2011
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delivering glocal solutions, Glocal Company

The world today is a small place. In today’s digital era, it is important that we understand the fact that when we deliver a product that comes with a global appeal, it is essential to have a local market – Not one, but several local markets and all over the world. At Mirror and Smoke, […]

Posted by Harry
On September 26, 2011
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Localized, “hypertargeted” marketing is a key buzzword through the rise of social media. But new research reveals localized marketing involves a lot more than selling a hypothetical McFalafel to people living in the Middle East. Fresh Intelligence, a Toronto-based market research company, has determined that a brand’s ability to adapt and reflect consumers’ core values […]

Posted by Harry
On September 23, 2011
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Globalization and Glocalization in Media

The globalization of media consumption and the need for glocalization reflects the cultural similarities and differences people across the world share. Global media is often portrayed in a local context – glocalization – which gives people a better sense of identity as well as a familiar lens through which to view a global media. Glocalization […]

Posted by Harry
On September 21, 2011
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If you are an international traveler, you’ve probably noticed HSBC’s advertising in jet bridges, baggage claim areas, and pretty much everywhere else in over 45 airports around the world. What makes this global campaign truly distinctive is the brilliant implementation of a “glocalized” strategy–keeping a consistent execution across multiple countries, while maintaining a local flavor […]

Posted by Harry
On September 18, 2011
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The world glocal comes from the Japanese word “Dochakuka” which means global localization. It originally referred to a way of adapting farming techniques from the outside world that would suit local conditions. In time, Dochakuka found a place in the marketing world when Japanese businessmen adopted it in the 1980s. The mantra for most companies […]

Posted by Harry
On September 16, 2011
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advertising and marketing regarding the future of the industry, Education Film, Product Film, Short Film

To speak with the thought leaders in advertising and marketing regarding the future of the industry is always an eye-opening experience. The conversations begin with how you can use the different media available effectively and almost inevitably shifts to the bigger question: What is the true purpose of advertising or marketing? In a sector specific […]

Posted by Harry
On September 13, 2011
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What makes a good corporate film for exhibitions?

Corporate films as movie viewing products and infrastructure products to show several films and infrastructure of a society, respectively. These are powerful tools with enormous potential for business promotion for a company in events such as fairs and exhibitions anywhere in the world. But often, the speaker makes these movies online or as a show […]

Posted by Harry
On September 11, 2011
0 Comments
corporate film designer, corporate film house in ahmedabad, corporate film maker, corporate film maker in gujarat, corporate film maker in India, Promotional film maker, Promotional film maker in ahmedabad, Promotional film maker in Gujarat, Promotional film maker in india, The Importance of Corporate Films, Video Production Company, Video Production Company in Ahmedabad, Video Production Company in Gujarat, Video Production Company in India, why company need corporate film

Marketing and promotion of the company have become two key factors of a company with success in the modern era. If you have an excellent product or offer an incomparable service, but you can’t tell your potential customers then your product or service is also good that does not exist. Corporate films are an excellent […]

Posted by Harry
On September 8, 2011
0 Comments

1. Video lets you show your stuff You can always give your client a printed catalogue or give them a speech from a podium. But if you want to show an audience your ideas, processes, and products in action while highlighting and showcasing the most important points, video is the most effective medium for you […]

Posted by Harry
On September 6, 2011
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The Diversity of Corporate Films and Videos

It doesn’t matter if you would like to present scientific or educational information, which is frequently done with an instructional film, or if you would like to induce emotions, such as the desire to buy something. Film productions are often conducted and videos occur in all kinds and facets. The technical execution and project management […]

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Case Study – Old Spice YouTube Campaign

Social Video Branding Done Right – Samsung & Freddiew’s Gamer Commute

Why YouTube Must Be In Your Social Media Marketing Plans

26 Ways to Engage With Customers Using Video

Brand Building through YouTube

From the director’s Desk – The roots of Glocalization.

What makes us Glocal?

‘Glocalization’ rules the world

Globalization and Glocalization in Media

Executing a Glocal Strategy – Lessons from The World’s Local Bank

It’s Global, It’s Local – It’s GLOCAL!

Product Film

What makes a good corporate film for exhibitions?

Marketing and promotion of the company using corporate video

The Four Key Ways That Corporate Video Works

The Diversity of Corporate Films and Videos